The most common thing I hear when people come to me for support in their job search is, “I just don’t know where to start.” When we don’t know where to begin, we tend to go for the low-hanging fruit – which for a job hunter generally means preparing a resume and quietly applying for a few jobs online here and there.

Then, we are somehow surprised when nothing happens. 

And it makes sense actually, because we’ve skipped the most important step.

The Most Important Step in Your Job Search

An effective job search starts with clarity on who you are and what you want. While this has always been true, the expectations of hiring managers and the use of technology in the human resources function makes it absolutely critical. 

Here’s the scenario: Without a highly targeted resume and a personalized approach to your application, you have nothing to set you apart from other qualified applicants. 

Candidates who are clear on who they are and what they want can take a focused approach to their job search that will put them ahead of the competition.

Without knowing who you are and what you want with clarity, you cannot prepare a targeted resume or personalize your approach to the job you want. You don’t even know you want it. Therein lies the problem, and the opportunity.

Leading with YOU in your Job Search

Let’s make this simple – instead of a focus on “what’s out there“ (which you have no control over), lead with what you know best – YOU. 

It’s scary, I know. But take the pause. Think about it. In the long run, it will save you a lot of time and energy. 

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The good news is that there are career assessments that can help you figure out your options and point you toward careers that will give you job satisfaction. When empowered by this knowledge, you will be able to navigate your way towards the best role and workplace for you. In my experience the assessment that provides the greatest insights and data for growth is the Birkman Method. Because I believe in its value so deeply, I invested substantially in learning about the method, training in its use, and becoming a Certified Birkman Coach.

With graduation around the corner, as a gift to my followers and their friends, I am offering a one-time special on the Birkman Assessment, which includes:

  • The Birkman Assessment
  • A 90 minute personal session with me to review results
  • A personalized action plan for next steps

For more information, or to sign up for this wonderful opportunity, reach out to us at We are always here for you!